Your brand is what differentiates you from your competitors. Are you better, faster, higher quality, less expensive? And how does your brand make your customers feel? The brand we help you develop determines just how successful you are. We have a track record for creating unique, effective brands — even for industries that aren’t known for being terribly sexy.
Yep, we have a bunch of Clio’s, Addy’s and International Film Festival Awards. But what counts far more than a judge’s opinion is that of the target audience… and how they respond. Simply take a look at our work and you’ll see it’s creative, entertaining and memorable. But what we’re most proud of is how compelling it is to consumers, and how it has led to success story after success story.
Your website is at the heart of your brand. For many advertisers, it’s the first touch point a consumer has with their brand. So we ensure your website is consistent with your brand and makes a winning impression. And when it comes to digital advertising, we create efficient, trackable campaigns using all the latest tools including geo-fencing, IP targeting, social advertising and more.
Social Marketing Strategies
Social media is a great way to extend the reach of your brand and put a face to your business. We think of it like going to a party — you don’t want to be the person handing out your business card. Instead, your goal is to be the enjoyable, friendly individual that people are drawn to. We help you develop strategies to extend your brand to your social platforms and get the most out of them.
Media Planning & Buying
Many people taking media planning for granted, but it’s an art. It takes creativity, thought, organization, and tough negotiating skills. We’re experienced in creating effective, integrated buys for consumer and B2B, broad audiences to niche audiences. Don’t have a tremendous budget? No sweat. We have plenty of innovative ways to stretch your budget and get your message out.
There are plenty of entertaining ads out there. And then there are the ads that entertain… and generate results. That’s why we do our homework before we write a single word of copy. That may be as simple as researching your company, your competitors, and your target. Or it might require primary quantitative research. Either way, we ensure your campaign is grounded in consumer insights.